I love the #ThisGirlCan campaign, and I’m not afraid to say it.
I know I’d get more clicks by posting a scathing critique. After all, it’s more click-baity to see people tear each other down than to support and nourish each other. But I wouldn’t really know where to start. I love that it’s body positive. I love that it’s not paid for by a company trying to sell things to women (Ahem, Dove and Always). I love that it features women of all shapes, sizes and colours.
If I were in charge, I’d have more older women featured too. I’d maybe have a little less gender-segregation of fitness – boys can join in, too, and we’d all benefit. Would I use the word ‘Girl’ if I had my druthers? Possibly not.
BUT I STILL LOVE IT.
I love that you guys have been getting in touch on Twitter and Facebook, telling us that it’s reminded you of the joy of exercise for exercise’s sake. I love that you’ve been remembering how you felt at your first race on Instagram (led by the indomitable Susie Chan) to support those who are just starting out and to celebrate how far you’ve come.
I love that bodies aren’t shown as something to be fought against, hated and mistreated. I love that it could have the power to help shape how generations of girls and women view exercise and their bodies.
And what’s not to love about that?
(If you’ve been inspired, here are some ideas for experiencing the joy of exercise for yourselves this year
Play Touch Rugby League
Mermaid Babes Swimmming Club
Breeze Cycle Rides for Women)
What do you think of the campaign? What would you like to see them cover next?
I love this campaign, as when you exercise because you love your body the whole experience changes. Plus it’s great to be reminded that no matter what we look like we can all enjoy the high and take part.
I noted your comment about age and I agree, I spent a lot of my early 20’s climbing as my main sport and my strongest, most reliable (& most fun!) partner was in her late 50’s when we met.
Bibi Rodgers says
Yes, it’s a total virtuous circle isn’t it? The more you move it, the more in tune you become with it, and the more fun it is to move it! I remember reading that women who exercise are happier with their bodies, regardless of whether their bodies were any different from their goals.
That climbing partnership sounds so good! Just yesterday I bit the bullet and asked someone for advice on a problem, and it was so rewarding. I’m going to do it more in the future.
I ADORED this small video. It made me proud and tearful and made me want to get out there and move!!